How to start business

9 ways to help make sure you are ready to become an entrepreneur and build a successful business. This material is adapted from the book by Carol Roth, entitled "Equality entrepreneurs» (The Entrepreneur Equation).

1. Identify and evaluate your goals

You can not choose a path, unless you know where you want to reach. Plus, when you have a clear goal, the easier it will be to make sure that you go to it most convenient and quickest way.

Ask yourself questions about why you really want to start a business. I want to get rich quick? I would like to show your talent? Tired of what the boss tells you what to do?

These goals can lead you down the wrong path. On the other hand, if you are enthusiastic about the idea to start the company, if you like to build systems and procedures, loves customer service, and if you can balance between the various duties, the business could be your ideal way.

2. reserving some cash

Usually it is good to be on the legs out of business a few years, and you as an entrepreneur is to provide it. While business is not stable you will have enough money to manage it and not be left without means of living. If you have no money, determine which, if necessary, seek capital.

3. Get relevant experience

Before you start your own business, you have to be able to cope with employees and suppliers. You also need to be as familiar with their industry, including aspects that not everyone is interested in, such as marketing or accounting.

If you lack experience, spend some time in the same or at least similar to the company. Follow the shadow of the boss and learn as much as possible the situation. As they say, not knowing the ford, not poke your nose into the water.

4. Get a contact

Business sometimes are not limited to what you know, and besides, you know. If you do not know the right people or for a long time did not communicate with them, it's time to focus on creating the necessary contacts. For a new business are often important expert advice, financing, knowing that you can get the right people. They are the best source of marketing and customer referrals, which is crucial for the new business.

5. Know yourself

Do you prefer the "status quo" and want to avoid the unexpected? Can you live unstable and ready to financial ups and downs? Do the risk of your financial savings?

If you are a person who likes stability and control, or if you prefer, when things go as planned, the ups and downs of a new business is not for you. Be honest with yourself, before making a decision.

6. Visit the lawyer

If you're going to go into a business that competes (directly or indirectly) with the current employer or if you are planning to appeal to the same customers or contacts, it is necessary to review the documents that you have signed with your current (or previous) employer. Consult with a lawyer to avoid any unpleasant legal situations.

7. Study the competition

Before diving into the business, look to the markets of their competitors. Your niche is full of successful companies? Or is it full of unsuccessful companies, which create a bad reputation for the market?

Both good and bad competitors will affect the success of your business. You need to find a way to beat (at least somewhat) better than its competitors, and the right to show their difference from unsuccessful companies on the market.

8. Check the scalability of your idea

The most successful companies rely on automation and the delegation. Will other staff members to carry out your work? If not, will you be able to teach others what to do in an easy and understandable format?

If your business depends on your and only your skills, then you can be successful work, but not a business in which you want to delegate responsibilities to others.

9. First sell

Too many entrepreneurs spend time and money on retail stores, production or development of services without a realistic assessment of market viability. Check whether you can generate interest (in the form of orders, deposits, etc.) before you invest too much capital in their undertaking. This will avoid the fate of many young companies that eventually turn out to be a failure.

8 signs inveterate losers

Why do so many capable people did not succeed? Ask this question, Benjamin Staines, speechwriter for President Richard Nixon and screenwriter in Hollywood, for several years been looking for an answer. And I found. As a result of his observations he formulated the 8 differences of successful people from the inveterate losers.

Self-deception. Losers constantly cheats on his account. You can succeed by being completely dishonest in relation to others, but can not always lie to yourself to take a place in life, about how things are going, and at the same time move forward.

Unproductive. In this life growing interest on invested capital, money or human. The success of the acquired cost as a result of perseverance and daily painstaking work. Losers can live and not having learned this truth. "Nothing in the world can replace persistence. It can not replace talent - nobody will meet as often as the talented loser. It can not replace a genius - unrecognized geniuses almost became a proverb. One education too is not enough - the world is full of educated derelicts. Persistence and determination alone are omnipotent. " Calvin Coolidge

Injustice to friends. Losers welcoming and grateful to those who have their useless, but do not neglect and grateful to those who have them kind. They do not know how to make friends and not being able to build relationships.

The bad manners. Losers pathologically raised. They ignore the rules, late for a meeting, neglected agreements forget to thank you for the gifts. They can not admit they were wrong and error. "Success - is no more than a few simple rules to be observed daily, and failure - it's just a few errors that are repeated every day." Jim Rohn
Inability to dress. Losers distinguishes lack of taste. They have to hire to work without a tie and sneakers. They appear at a reception in jeans, considering that so evince disregard for fashion. In fact, these are just convinced that they do not belong here.

Grumpy. Losers almost always produces a gloomy and discontented look. They do not like their job they do not like their lives. They think all fools or crooks and around see a trick or a conspiracy. They do not realize that its desolation give out a loser. "Losers, too, have a purpose, but they spend more time planning a party than their own lives." Denise Vaytler

Unnecessary controversy. Losers like to argue for the sake of argument. They do not respect the time. It sets out arguments, they want to show off, hoping that others appreciate their eloquence. This is a serious misconception. Do business people have no time for pointless disputes.

Postponing until later. Losers do not know how to prioritize. They do not want to understand that the priorities - it is a necessity. Time is never enough for all, but enough for the most important, and to postpone less important for the more important - it's not a victim, and a bargain. "The poor, unfortunate, unhappy and unhealthy is the one who often uses the word" tomorrow "." Robert Kiyosaki

It should be added here that stretch accompanies all losers - hard times and bad government - these excuses have long been the hallmark of those who gave their life circumstances. Sure, you can live your life, fingers crossed and avoiding failures. This is also a choice. However, you should realize that avoiding failures and successes we avoid.

Business idea: the production of screw piles for foundations

Have your dream vacation home, without exception, all the more so now in the construction market are well represented various assembly house. "I was interested frame house 5x4 m, with a price tag of just over 250 thousand rubles, - says his project Andrei Smirnov from Rostov-on-Don. - Collect a house I can myself. It stops a foundation problem. Concrete blocks - it's expensive, troublesome, long time. The same thing - the tape foundation. Is there a simple solution - fast, "their own hands" and at the same time reliable? ".

It turns out that such a decision is, and popular both in Europe and in America. "This is a screw piles for foundations, - says Mike Hops from the portal« Home Construction »in his article" The minimization of construction costs without compromising quality. " - Developers tend to care about their income, and customers - on their spending. So, for a total estimated construction of a private home mortgage 15-17% -e costs of foundation works. When used screw piles, you can get 2-3%. "

Building on the foreign and Russian experience of the start, we decided to tell you about one of the ideas for the business with their own hands - screw piles for the foundation - and how to capitalize on their production.

Will the demand for this product?

The main question of any entrepreneurial endeavor is whether demand for its products. "The subject, of course, interesting, - says the businessman Maxim Nagnibeda. - But will it demand? That is the question. Our people are conservative, solid, not at home - and builds a fortress with air-raid shelter in the basement. " Of course, a fair share of skepticism in the opinion of entrepreneurs takes place. At the same time, customers and independent developers already have positive experience of western building technologies focused on minimizing costs in the construction of buildings.

"Why the house of OSB and mineral wool insulation of a strong foundation? - Says an expert on the construction of Rodion Kalanov. - One screw pile diameter 108 mm, depending on the soil type is capable of withstanding a load of from 3 to 9 tons. While the Canadian House of SIP-panels with a total area of ​​150 square meters weighs no more than 15 tonnes. If we consider the groundwater level and depth of soil freezing, the foundation of the screw piles will be even stronger than concrete. "

Thus, screw piles has predictably prospect to fill the niche of budgetary foundations for light private homes. In particular, the Agency ORFEI.ltd analyst Mark N. Katz is convinced that this product has all the prerequisites for the next 3-5 years to become a bestseller. "The idea is good, however, it is often discredited by poor-quality production. As a result, fast rusting pipes, and sometimes blades break during the screwing - said the expert. - However, when "foam" come down and remain responsible manufacturers, the demand will be very high. "

What you should know about the production of screw piles?

Any business idea before you get a start in life, is interpreted in terms of production - Worth It. Here - the same thing. "This is a common pipe, usually with a diameter of 108 mm and a thickness of not less than 4 mm, - says Victor Kon'kov, an entrepreneur who organized the manufacture of screw piles. - The end of the tube is pointed in the same welded blade. Its size depends on the soil. This defines the range of the piles. " In all of this businessman is confident that the most important thing in this business - quality control of welding. This requires tools for non-destructive analysis, such as ultrasonic flaw UD2-70.

At the same time has a value and type of steel material of the pile. In particular, the use of steel alloys 34NK precision can significantly increase the lifetime of such a foundation. "Do not forget also about the protection of pipes against corrosion, - tells Rodion Kalanov. - Simple antirust paint can not do, because during the screwing a screw piles in the ground, it is experiencing high abrasive load. Apply to be lining, ie the application of polyurethane, and the most persistent compounds. "

According to the expert, it is necessary to apply to firms with specialized equipment. Rate the quality of protection and self-driving can be, without sophisticated instruments. "I usually wriggle out of a pile and look at the back cover, - shares his experience Viktor skates. - If the pipe is rubbed to the metal, it is possible to speak about poor treatment. "

In general, compliance with three simple rules will ensure a high quality screw piles:

- Control of welding ultrasonic flaw detectors;
- The use of pipes of precision steel alloys;
- The application of a reliable coating of polyurethane resins.

About this business say a word

As for the business of producing screw piles, for its promotion it will take time. "I have long been engaged in installing fences - wrote forumchanin CSMPE. - Once the customer himself has given us screw piles for fences. A sort of pipe diameter 54 mm, with a screw at the end. It is screwed into the ground, then pulls mesh netting, and then pull up driving around the hole half-meter depth and betoniruesh. So we decided to do the same, but for a holiday wooden houses and baths. Hundred pieces manufactured, the benefit of that is easy. Then they sold them a year, but it's gone. "

Nikolai Markov at a forum on this product, put the following post:

"I do not know why, but the foundation on piles have not received such an extension, as in the West. Probably because of the misconception about the complexity. Immediately drawn pictures of great technique and enormous piles of iron. If everyone knew that there are piles with a diameter of 18 cm and they can drive yourself, the situation would be radically changed. " Indeed, the information in the media is not enough.

"With such a pile foundation, managed to run the business for the construction of frame houses, - said the commercial director of LLC" Its roof over your head "Alexander Ivankov. - Speed, ease of installation and low cost - all this makes this product very interesting. We have already developed specific business for its own production. Price start - 500 thousand rubles. Payback period - summer season. I am sure that everything will turn out! ".

 Business in the production of acrylic paint


Acrylic is a polymer or a polymeric material produced on the basis of acrylic acid. Acrylic clear and almost transparent with the following properties:

- Mechanically stable.
- Not afraid of the heat treatment.
- A small proportion of.
- Resistant to UV light.

On the basis of available acrylic lacquers and paints with water-based dispersions of plastic, when dry form a strong protective and decorative films.

The composition of acrylic paint consists of three main components:

- Pigment.
- Water.
- Binder.

The binder is a synthetic material called acrylic polymer emulsion. Acrylic paints are produced for more than 50 years, and their popularity is growing until now. They are versatile and easy to use, have a bright color stable, well lie on the surface and are very durable to mechanical stress.

Drying acrylic occurs sufficiently rapidly due to evaporation of water, after which the paint forms a durable film of binder and pigment.

Appointments at the set of acrylic paints. There acrylics:

- For fabrics.
- For the facades of buildings.
- For wood.
- For glass
- Car.
- Aerosol.
- Ceiling and floor, etc.

Apply acrylic paint can be any dry and clean surface. Fresh acrylic paint washed off easily, and to remove old need special solvents.

Acrylic paint has the consistency of sour cream and packaged in any industrial containers: casks, drums, jars. For retailers acrylic paint available in tin or plastic jars, tubes.

Production of acrylic paint

Production of acrylic paint is not too much difficulty: in a special container (dissolver) components are mixed together. The dissolver is a tank with a mixing system (loop stirrer or mill on a central shaft). The sequence and mode of mixing and the process that affects the quality of the final product.

Components of paint are flammable liquid components and loose pigments. Acrylic paints moderately aggressive, so all process tanks and pipelines should be made of stainless steel and the main mixing vessel - inside glazed. Ink flow from one tank to another is carried out by screw pump with a diameter of 100 mm the feed nozzle and the pressure of not more than 8 atm.

Technological sequence of production of acrylic paint

1. The dissolver is supplied with water and turn on the mixer.
2. Adding a set of components according to the recipe.
3. Mix thoroughly for 1.5 - 2.0 hours stirred.
4. Add dispersion, followed by stirring.
5. The finished paint is poured into a container and stored at a temperature up to 2 degrees.

Organization of production of acrylic paint

Data are presented on the basis of the organization of production of acrylic paint output of 3 - 5 tons per shift.

The room

Production area must be 40-70 square. m. The room must be heated (production technology provides the temperature in the shop to 17-19 C).

Communications: electricity supply 380 V, ventilation, water supply, sewerage. To store raw materials and finished products is sufficient room (no heating) area up to 40 sq.m.

Raw

For the production of acrylic paint used:

- Dispersion.
- Dispersant.
- Calcium carbonate.
- Defoamer.
- Thickener.
- Coalescent.
- Titanium dioxide.

Equipment

The list of main and auxiliary equipment:

- Industrial mixer (dissolver) D-500 1 pc.
- Tanks for bulk components 5 pcs.
- Scales 1 pc.
- Freight balance 1 pc.
- Truck 1 pc.
- Hydraulic trolley 3 pcs.

- Wooden pallets 10 pcs.
For large enterprises and apply cost-effective semi-automatic installation dissolvers greater productivity.

Working

Recommendations by the number and training of staff, as a rule, carried out by companies supplying equipment. The supplier also provides the necessary technical documentation, production schedules.

Many vendors offer services for start-up and commissioning of equipment, as well as the formulation of paints, time-tested. For plant capacity up to 5 tons only one engineer and two workers bottlers.

Production Economics

The main item of expenditure for the preparation of production - purchase of technological equipment. The calculation is made for new equipment minimum performance (up to 5 tons of paint per shift). The costs can be significantly reduced if the equipment purchased second-hand or make his own drawings.

The experience of organizing such production investment costs amount to:

- The cost of equipment, start-up and commissioning, training of 350 - 400 thousand. Rub.
- Tanks, weights of 60 - 80 thousand. Rub.
- Forklift, pallet truck 200 thousand. Rub.
Total; 610 - 680 thousand. Rub.

Current costs per month:

- Lease of premises - 12 thousand. Rub.
- Depreciation - 3 thousand. Rub.
- Wages of workers - 36 thousand. Rub.
- Advertisement - 12 ths. Rub.
- Electricity - 4.5 thousand. Rub.
Total: 67,5 thousand. Rub.

The most in demand in the market of exterior water-dispersion paint. We calculate the profitability of a paint for one shift:

The cost of raw materials for the production of 1 kg facade paint - 15 rubles.
Performance of equipment - 3000 kg per shift.
The raw material component in the cost amount - 45 000 rubles.
Production costs - 2 800 rubles.
Total: total cost - 50 815 rubles.

The average cost of 1 kg facade paint - 45 rubles.
The total amount from the sale of paints, produced for a change, will be 135 000 rubles.
Monthly income - about 2 mln. Rubles.

According to calculations of return on the project is less than a month, however, should not deceive ourselves. Production of acrylic paint, indeed, economically very attractive, but there are obstacles that can not be avoided.

At first count for maximum performance with the full realization of the products is not necessary. If you start with 50% of your ability, it will be very good. Note also the season: the maximum peak sales will be in the "construction season", when the need for the largest paint. Inevitably shortages range at first: production should gain experience.

In general, the production of acrylic paint is economically profitable and, with the right attitude, it can bring rapid and good economic result.

             Business Plan Internet Cafe

Entrepreneurs are constantly trying to find new business ideas that would make large profits. However, creative and sometimes controversial proposal is not always possible to implement. To obtain a sufficiently high income, there are proven, tested methods for years. One of them is the organization's own internet café.

Business prospects

The computer and the World Wide Web are mastered by people of different ages. That is why the owners of Internet cafes provided a steady stream of customers. Market services to obtain information from the global network, by far the most dynamic and rapidly developing. Internet entered the lives of almost every person, and it is an important, and often an integral component.

Services World Wide Web we use everywhere. This occurs not only at home or in the office, but also on the way to work, and at play. That is why Internet cafes are starting to use more and more popular. These institutions can have a tasty meal and use the computer to perform tasks with applications, play games or work in the network.

You want to open an Internet cafe from scratch? It is very effective and quite a promising idea to finance investments. However, as in any business, there are many pitfalls and nuances. To avoid them, you will need to make a quality business plan internet cafe.

Main sections

Business Plan Internet cafes must first determine the specific legal form of the future enterprise. Depending on the size of the project it may be a limited liability company or private enterprise.

The business plan of Internet cafes must identify the source of financing of the project. It can be equity or take a bank loan.

The opening of Internet cafes should take place in good location. This is important in order to attract more customers and maximize revenue. When choosing the location of the premises for their own businesses, should take into account the basic category of future visitors. The business plan of Internet cafes must have a section with a selection of the location of the premises. On the basis of the available information should be rented area, signing an agreement on the right of repurchase.

For record keeping newly created organization is required to pick up their own code of NACE. For Internet cafes is 72.6. It corresponds to the activity that is associated with the use of computer and information technology.

Determining the location of Internet cafes

The bulk of the business makes a very common mistake. Selecting areas to open their business they generate, based on their available financial resources. However, this step is incorrect, as the place where will be located Internet cafe, is very important.

The successful development of the business should take into account many factors.

First of all, we need to carefully examine their potential customers to determine their average age and habits, place of study and residence, as well as major travel routes within the city.

After this, you will need to make a map showing the sleeping areas, clubs, universities, hotels, cinemas. Identify necessary and subway stations.

After these preparations on the map should pave the routes of mass displacement of citizens. The points of intersection of these lines, and will be the most profitable places. Pay attention to costs and shopping centers that have recently opened more and more. Rent a room in super- or hypermarket - a great option.

The primary objective of

The concept of the business plan of Internet cafes should include the development of his own style. It is one of the main conditions for the profitability of your project. The experience of entrepreneurs, containing such institutions clearly shows that customers attach great importance to the atmosphere and style of Internet cafes.

For example, a computer center, which is the basic concept of «Cafe max», must be different, not only functionality, but also the atmosphere cozy and charming cafes. Thus on its area should be multiple zones.

Among them - a spacious computer room; room, which will host business meetings and seminars; coffee shop; Service Center for scanning, printing and recording various data carriers. Here it is necessary to allocate a place for games, which should be at a distance from the work area, because here will come to very different customers.

The chosen concept of Internet cafes must be followed strictly. The requirements of the style must be followed unquestioningly.

The scale of the project

How to organize an Internet cafe so that the investment of money to bring the maximum profit? At first glance, a great attraction is a small point to provide computer services. There will minimal overhead, and a small rental fee.

However, experts on business are advised to start with an Internet cafe, where it will be installed for at least sixty computers. Cost is calculated that this amount of equipment (at least) can make good profit.

It should be borne in mind that the length of the existence of a small Internet cafe is a half to two years. After this computer park needs to be updated. If you received income high enough, the new project will need to invest a significant amount of capital.

Purchase of equipment

How to open Internet cafes? After solving all the organizational issues and select the room you will need to purchase computer equipment. One supplier is not limited.

Computer market is very dynamic both on the supply and prices. Every six months is updated model series. Me, respectively, and prices. In this regard, the market should be studied constantly.

Purchasing equipment, supplier should agree on the warranty period. The organization's own service, and for the future purchase of the necessary details for the implementation of operational repairs - it note and disadvantage.

Mode

The main target audience of Internet cafes are the visitors between the ages of sixteen and thirty-five years. This category includes senior pupils and students as well as young professionals. Most of them prefer to play computer games or surf the Internet was at night. In this connection, your Internet cafes must operate around the clock. And this mode of operation point must adhere to seven days a week.

Recruitment

How to open Internet cafes in Russia? If your project involves equipping point sixty computers, the staff will need to take about forty people. Staff will work in three shifts, each lasting eight hours. To serve visitors to Internet cafes must be at the same time ten people. The staffing includes directors and managers in different directions, changing managers and IT professionals, assistants on computer games and internet access, coffee workers and copying center, as well as a security guard and maintenance personnel.

Forming a special atmosphere takes places at a constant work of dozens of people. It is therefore important not only to produce competent recruitment but also to motivate them, and to teach. In this job, you can take the students. In order to avoid staff turnover should use a variety of schemes of incentives and bonuses, as well as provide the opportunity for career growth.

Price policy

Cost of services must comply with the costs incurred. It is important to constantly monitor competitors' prices and try not to exceed them. It is desirable to develop a flexible system of payment and discounts. Among the fixed costs of Internet cafes - the cost of renting premises, communication services, utilities, salary. Profit from the opportunities provided by the Internet access, as a rule, equal to fifty per cent of the revenue. The remaining amount is distributed between the play area, coffee shop, service copiers. Income may be obtained from the sale of advertising space.

Secrets of communicating with difficult people.

"Difficult People" - a term introduced by American psychologist Bremsonom. He found several types of people with whom communication is easily transferred into conflict, aggression, causes negative emotions, creates problems. It is not necessary for this to be treated uniquely and completely rely.

1. Steamroller: rude and inconsiderate to believe that all must give way to pedestrians, are convinced that they are right, they want everyone to know about it. For it is dangerous to undermine the image. Give him blow off steam, to listen, and then calmly and confidently express their views, but do not call into question its right, as you will encounter a hostile reaction; suppress the fury of his own mind.

2. Hidden aggressor (sniper) - trying to cause people trouble, intrigue, machinations. Hidden aggression. Stay calm, do not show that you have an aggressive attitude towards him. Reveal its cards, say what you know about his intentions.

3. The angry child: behaves in a similar way, when frightened and helpless, and an explosion of emotions reflects his desire to bring the situation under control. Remain calm, give vykrichatsya, to convince the person that you are listening, you need to let him know that he is monitoring the situation and thus calmed down. Kindly offer to discuss the situation.

4. The complainant: realistic and paranoid. Try to listen and resolve the problem. If not, then just walk away from dialogue.

5. Taciturn: hidden people, closed with whom hard to communicate. To find out the cause of the closure. Show your kindness and gratitude for what he speaks.

6. Sverhpokladistye: a person who always agrees with everything, trying to please you, to fulfill promises and not fulfilling, tries to please, but does not keep his promises. You must convince him that your attitude will be determined not by the fact that it is all over with you agree, and so far as he is truthful with yourself

How to create an idea, from the air:

1. Dream of a million

Do not think of rubles, dreams of millions. The big problem will give great thoughts

2. Train your brain
Questioning the best training for the brain. Why is that? What for? AS? Who? When? The more of these questions you ask yourself, the clearer the picture becomes, the easier it will be to grasp the idea of ​​the tail.

3. Brainstorm
Simply brilliant invention. Agree that the number of responses to the question of how to create an idea, will be completely different if you ask one or ten people. Discuss, share your thoughts with others and get feedback.

4. Listen
Be alert to anything you hear, catch the ideas of others. Sometimes a conversation that is not relevant to your area may come across a brilliant idea. Remember the movie "The Social Network" as Zuckerberg invented Facebook?

5. Be patient
If the idea does not appear for a long time, relax and wait for their "Newton's Apple"

6. Learn
The ideas rarely come to a person who does not know anything in this area. Read blogs, books, watch movies - analyze, Outline and think.

7. Switch
You can not always think about the same, sooner or later it will get bored. Exercise, walk, play with the kids and the ideas will come quickly.

8. Communication
The more different people in your circle of communication, the better. Each person has a different set of skills, attitudes and ideas. Communicating with people from different fields allows to learn a lot, and suddenly get a clue to solve their problems.

9. Preparation key to success
Before you prepare a good idea to wait. Analyze and find out what knowledge you are missing, go and get that knowledge.

10. Record
Worthless is the thought that came to mind, and you have forgotten it. Carry a notebook, use the voice recorder, scrawled on the wall, but keep it for themselves at any cost.